Discount Sponsors

Unless otherwise indicated, please use the 4-digit 2020 KAR discount code when purchasing merchandise or services from discount sponsors.  The discount code is changed January 1 of each year, and is sent to the membership distribution via The Rundown newsletter, the monthly Discount Code & Sponsor email, as well as on membership welcome and renewal letters.  Below are our current discount sponsors:



KAR members receive $10 off specialty services at Armor Physical Therapy including:

  • Gait Analysis
  • Biomechanical evaluation for orthotic recommendations
  • Lower quarter screen for proper posture and bike fit
  • Comprehensive musculoskeletal assessment and sport specific training program
  • S2P.E.A.K plyometric jump training program for performance enhancement and knee injury prevention

Visit for locations and contact information.



Athletic Mentors

Athletic Mentors, located in Richland, is offering KAR members the following coaching and metabolic testing discounts:

Run Coaching:  10% discount per month off monthly run coaching programs.  Start-up fees waived with a 3 month commitment.

Metabolic Test & Class:  20% off.  The regular price is $149. ($119 KAR price).  20% off private consults and all other ME Services.

The Metabolic Efficiency Class includes an ME Test, and a 2 hour training to teach how to understand your test results as well as how to train and eat to become more metabolically efficient.

For more information visit the Athletic Mentors website or call 664-6912.  Please use the standard KAR discount code when booking services.



Baker Strength

Baker Strength and Conditioning is owned and operated by Aaron Baker, a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association with a Masters Degree in Coaching from Ohio University.  He has been in the Strength and Conditioning profession for approximately 7 years and has owned Baker Strength and Conditioning for 4 years.  He has coached at the collegiate level for Louisburg College, Kentucky Christian University, and TCU.  He has worked with athletes and runners of all different sports and abilities.  He became an an All State Track Runner at Constantine High School, an All-Conference Wide Receiver on his college football team, an All-Conference Triple Jumper on the Albion College track team, and has completed one full marathon and several half marathons.

His gym is located just south of Schoolcraft right off 131. It is a sessions based gym focusing on functional strength and conditioning.  He holds Personal Training sessions, Small Group (Adult) training sessions, and Athletic (MS/HS) Performance Sessions.

Baker Strength and Conditioning is offering KAR Members the initial required Movement/Assessment Session for free ($45 value) and the first training session, either personal training or small group session, for free ($15-$40 value).  

Baker Strength and Condition is located at 3952 W XY Ave, Schoolcraft, MI 49087.  To schedule a session or receive more information, call or text 269-816-3105.  Aaron can also be reached by email at 



CCA Circle Logo

Cereal City Athletics is offering KAR members discounts on many of its 2020 events.   Visit the Cereal City Athletics website to learn more about Cereal City Athletics and to register for their 2020 events.  Cereal City Athletics uses the RunSignUp registration platform, so KAR membership will be automatically recognized.



Down Dog Yoga Center

Down Dog Yoga, conveniently located in downtown Kalamazoo, is offering members of KAR the following benefits:

  • One FREE yoga class each year of KAR membership (to be used on date of choice for any weekly drop-in class).
  • $5 off a 5 Class Pack (available to purchase once annually, normally $75 – only $70 for KAR members).
  • 15% off Down Dog Yoga Center merchandise

Please have annual KAR discount code at time of purchase.  For more information visit Down Dog Yoga Center online.


Gazelle Sports


Gazelle Sports, newly remodeled and conveniently located in downtown Kalamazoo, is offering 10% off regular priced footwear purchases year-round for all KAR Members!  Discount can be applied in-store only at this time.

KAR members can also use the 10% UCAN product discount in-store (Kalamazoo Gazelle location only)!

Visit or at their store locations for more information on available footwear.




The Kalamazoo Athletic Wellness Sports Massage Center is a sports minded massage facility.  Kalamazoo Athletic Wellness is southwest Michigan’s #1 provider of therapeutic and sports massage!  Their Sports Massage Center offers a full postural and gait analysis as part of your initial consultation.

You can use their convenient online scheduling at, or call 269-373-1000 to schedule.  KAR members receive 50% off the Bronze Wellness Membership.

Cannot be combined with other discount offers.



Orangetheory Fitness offers heart-rate based interval training in a fun and energizing group environment. Orangetheory Fitness, located in Kalamazoo, is offering KAR members the following membership discount:  $10 discount per month off monthly membership. 

For more information about Orangetheory visit their website at or stop in the Kalamazoo location to discuss membership and see how Orangetheory Fitness can help YOU become stronger!  When signing up for membership, mention that you are a member of Kalamazoo Area Runners to receive the discounted rate*.

*Discount is applicable to current and new Orangetheory members!  KAR discount cannot be applied if the member is already receiving a discounted membership rate.



UCAN offers nutritional options that provide steady energy without stimulants.  UCAN delivers a slow-release of complex carbs to steady your blood sugar and gives you steady, long lasting energy without the spike & crash.  UCAN’s one of a kind carbohydrate, SuperStarch® delivers a steady stream of glucose over several hours, making it an optimal fuel choice for distance runners or anyone who is active.

UCAN is providing KAR members the following discounts:

  • 10% online product discount
  • A 1-time 50% off + free shipping sample pack purchase

KAR members can also use the 10% product discount in-store at Kalamazoo Gazelle Sports!

For more information about UCAN or to shop using the KAR discount visit their website:



US Cryotherapy

US Cryotherapy – Kalamazoo’s mission is to provide individuals with a safe and natural alternative to their health and wellness needs. Cryotherapy treatments can aid in fighting inflammation, pain, and promote faster recovery.

US Cryotherapy is offering KAR members the following discounts: 

$30 Recovery Session with a race bib that is dated within 3 days of treatment

  • Session includes: 1 Whole Body Chamber Session, 1 Localized Spot Treatment, 10 min NormaTec Compression
  • Normally a cost of $55

15% Off Cryotherapy passes and packages in our center all the time (using custom code)

$20 group chamber sessions if 8 or more members come together

  • Includes chamber session only, will have ability to add local, NormaTec or both for $5 each
  • Must schedule ahead of time.

For more information about US Cryotherapy visit their Facebook page or website:




West Lake Metal Works is a home-based steel and diamond plate design company in Portage, MI.  They have premade metal designs for sale as well as the ability to create custom made metal designs.  Products include medal hangers, bottle openers, wine racks, signs, key holders, and more.

KAR members receive 20% off any medal hangers.  Custom orders not included with discount.

Check out their inventory by visiting



Battle Creek YMCA

The Battle Creek YMCA is dedicated to strengthening the Battle Creek community while building strong minds and strong bodies. Located at 182 Capital Ave., NE, the Battle Creek YMCA is now offering a 15% membership discount to KAR members! Visit YMCA Battle Creek to learn more membership and use the 2020 KAR discount code when registering.